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Why did Juventus originally wear pink?

Explained by SportCells · 27 June 2026 · 3 min read

Why did Juventus originally wear pink?

Discover why Juventus originally wore pink kits, and how their iconic black and white stripes came to be, tracing back to their founding in 1897 and an interesting connection to an English team.

Juventus originally wore pink kits when the club was founded in 1897, accompanied by a black tie. The reason behind this choice of color is not entirely clear, but it is known that the club's early kits were influenced by an English team.

History of Juventus Kits

The story of Juventus' kits is closely tied to the club's early history and its connection to English football. When Juventus was founded, the club's founders were inspired by the kits of English teams, which is why they chose to wear pink. However, this choice of color was not to last, and the club soon adopted its iconic black and white stripes.

The Adoption of Black and White Stripes

The adoption of black and white stripes by Juventus is closely tied to the club's historic association with English club Notts County. The exact reasons behind this choice of color are not entirely clear, but it is known that the club's founders were inspired by the kits of English teams. Today, Juventus is one of the most recognizable teams in the world, and its iconic black and white stripes are a big part of its identity. For more information on the history of football teams and their kits, visit our football explained section.

Legacy of the Pink Kits

Although the pink kits are no longer a part of Juventus' regular matchday attire, they have been revisited in various forms over the years. In 1987, the club wore a commemorative pink kit to celebrate its 90th anniversary, and the color has also been featured in various other forms, such as training kits and merchandise. For fans of the club, the pink kits are a nostalgic reminder of Juventus' rich history and its connection to English football. You can learn more about the teams participating in the upcoming World Cup and their kits on our website.

Sources

Frequently asked questions

Juventus' original kits were pink, accompanied by a black tie.

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